Frank Ocean: Bad Religion (Live)

Whatitdo Wurld,

So, we are sure you’ve heard by now the news about Frank Ocean coming out about his first love being a male, right?  Well if not, click here.  The #NoMoreSecrets hash tag he started was the worldwide top viral trend of the past week.  The Odd Future (OFWGKTA) member and solo artist began his musical career as a ghostwriter for many elite R&B/Pop singers  such as Justin Bieber, Brandy and John Legend. His Nostalgic Ultra mixtape is critically held as one of the best releases of 2011.  He’s most widely known for writing hooks and collaborating w/ Jay-Z and Kanye West on the Watch The Throne album. With his July 12th debut album release and sold out summer tour, the world will finally get a taste of the latest R&B crooner to reinvent the genre.

Check out his live performance of the song “Bad Religion” below.  His debut television appearance on Jimmy Fallon will definitely prove the magic of this special young artist.  The song details an encounter with a religious Muslim taxi driver.  Their conversation contrasts the difference between the men’s faith, as Frankie croons about his same sex love affair.  Although his first official major label release will not be available on Target’s shelves (initial rumors implied due to his sexual orientation) since it dropped exclusively on iTunes first, Billboard charts still expect Channel Orange to rank at least #2 for the week.  Be sure to pick up a copy of this game changing debut album!

Stream the full album and watch the live Late Night with Jimmy Fallon appearance in FULL HD by clicking the image below.

-Switchflip Media

Twin Shadow: Five Seconds

Happy Friday Earthlings,

One of our most favorite bands that emerged in the last few years is Brooklyn’s Twin Shadow.  George Lewis Jr. debuted the flawless album Forget in 2010 (produced by Chris Taylor of Grizzly Bear) to much critical acclaim.  Once he assembled a touring band, Twin Shadow was able to take the album to new heights during live shows throughout 2011.  George’s well written 80’s alt pop tunes are dipped in Shoegaze and New Wave stylings ala The Smiths meets The Dears.  Here is the first video single “5 Seconds” off of their new album Confess which hits cyberstores July 10th.  Directed by Keith Musil, the short film is based on the novel “Night of the Silver Sun” written by George Lewis Jr. and Eric Green.  It has a modernized take on misunderstood rebels similar to the classic biker film Easy Rider. Let us know if you dig it as much as we do!

-SwitchFlip Media

Slaughterhouse: My Life (ft. Cee Lo)

Whatagwan Wurld,

Slaughterhouse is the hip hop Supergroup consisting of Crooked I (LA), Joe Budden (NJ), Joell Ortiz (NYC) and Royce da 5’9″ (Detroit).  Eminem’s “4-headed monster” is the primary focus of his Shady Records/Interscope roster.  There isn’t a crew of MC’s out these days that can even come close to these guys in a cypher.  Lyrically, they are probably the most potent hip hop group since WuTang.  They’ve been crushing the big concert venues this past spring (ex: SXSW) with their hit single “Hammer Dance“.   Individually each cat paints vivid pictures with words while maintaining original b-boy swagger.  Their new album Welcome to: Our House hits stores July 10th.  Check out the latest video single “My Life” featuring Cee Lo below.

-SwitchFlip Media

Elegant Animals: Spectrum Nocturnal

Sisters n Bredren,

SwitchFlip proudly introduces Elegant Animals to your eardrums.  The Philadelphia born and based duo released their 7-song EP Spectrum Nocturnal in late February 2012.  After being in SwitchFlip Media’s office rotation heavily through March, our head honcho D-How caught up with the group.  After interviewing Jules & Brandon  (whom share love for same types of music and upbringing in the Philadelphia area) we are dedicated to supporting their “come up”.  These cats have a bright future ahead of them as they continue to craft their unique blend of sounds.  Check out the full interview & download their debut EP Spectrum Nocturnal at the link below…your ears will thank you.

(Click above to hear and download Elegant Animals’ EP Spectrum Nocturnal…it’s Free)

SFM: Who is the Band or “Outfit” and what is up w/ the name?
EA: The band is composed of myself (Jules Kazys) on lead vocals/production and Brandon Shockley on guitar. The name came from a Pablo Naruda poem that was written in Spanish. The word “Animales Elegantes” jumped out and just decided to go with Elegant Animals. We like it for now….

SFM: Where are you  from?  Please give  us your nicknames (at least).  In addition to the place you represent, age range, etc.
EA: We are both from philly born and raised.  The two of us have gone to school together since grade school and started playing music together in high school. We’re now in our mid 20s and still reside in the Illadel.

SFM: Who does the production and engineering?  What entails a live show?
EA: Joe Reinhart from The Headroom Studios in Philly was the engineer on the album. We did a lot of arrangements on our own with our equipment and all that. I’d say we were about 70% done with the album and then took into into the studio with Joe to flush things out, record vocals and guitar, and add some little touches. He was a huge help in the recording process. He has an ear and musical knowledge that neither of us have and he was a major factor in creating the quality of the sound.

SFM: So you’re Reppin’ Philly…how is it for you and how do you rep the City of Brotherly Love?
EA: Philly is the shit. We both love it here and it really has a great music scene in its own right. When we first started sending out the EP to blogs and stuff like that we would always mention we were from Philly, which we thought might have caught people’s eye or something, not really thinking about it too consciously. We also wanted to give ourselves a bit of an identity since there really aren’t any pictures of us online or anything. But we both love it here and wouldn’t want to be anywhere else.

SFM: What about Tours & Deals?
EA: We would love to tour, its most bands’ dream to travel around and play, but want to hone in the live sound a bit more before we get ahead of ourselves…this is a growing process. Can’t say much on any deals right now, but I think we are pretty comfortable where we are at the moment in that we have total 100% creative control of everything we do.

SFM: You sound gorgeous on wax, but I don’t want to be scurred to book you some Hollywood LA shows.  Do you love studio versus live?  how do you want to come across at a live show?
EA: I think playing live and putting things together in the studio are two very different things. Being in the studio is great and being able to flush out creative ideas and experiment is what I love about the studio.  We definitely love making music that people can listen to closely and get intimate with.  There are definitely things that you can do in the studio that you can’t quite do (or as easily do) live as well. But the same things go with playing live, in that you have to really think about the energy of the songs.  I think there are some really great performers who can stand in front of a computer and make the live show an amazing experience in terms of energy.  To this day I think that Flying Lotus was one of the best live shows I have ever seen and it was just him, his computer and his equipment.  I walked out and remember feeling like I had just seen Jimi Hendrix or something it was dope.  But I think the only way we can really get that together is with more human elements, so I think the live show will be somewhat different than the record. It wont just be the two of us with a computer and guitar, lets put it that way.

Continue reading

50 Cent: Coachella 2012 Weekend 2 Backstage

Happy Friday Earthlings,

Here’s a lil recap of 50 Cent‘s performance at Coachella 2012.  The first video takes you backstage at the second weekend.  Shout out to all of the hip hop artists showing one another love and unity.  We see 50 Cent, Snoop Dogg, Kendrick Lamar, Tony Yayo, A$AP Rocky, Odd Future (Earl Sweatshirt and Taco), Alchemist, et all enjoying the monster event.  We’re sure they are honored to perform in front of 90,000+ people 2 weekends in a row.  It truly was an amazing spectacle to pull off.  Shout out and courtesy goes to for the footage.

-SwitchFlip Media

Weekend #2 Backstage

Weekend #1