Michael Jackson: RIP 5th Anniversary


It’s been 5 years since the passing of Michael Joseph Jackson.  We remember it well, since the SwitchFlip Media Headquarters resided in the Westside of Los Angeles, less than 7 miles from where the fatal incident occurred to the biggest popstar to ever bless our planet.  As troubled as he was in his later life (prescription drugs and criminal court cases for sex offense), he still remains one of the most talented and revered human beings on the planet.   Here’s the latest video “Love Never Felt So Good” (from his 2014 album Xscape) and a few classics. RIP MJ!

-SwitchFlip Media

Love Never Felt So Good

Smooth Criminal (Live in Munich)


Remember The Time


Rock With You



PSY: Gentleman


Whatitdo Wurld,

While we don’t personally understand the phenomenon, it’s blatantly obvious this new PSY video “Gentleman” resonates with about 90 Million people around the world in about 72 hours of it’s release!!  It beat the record held by Justin Bieber’s “Girlfriend” (8 million views in 24 hours) by 12 million views in one day!  So, all you K-Pop (South Korean Pop) lovers who need more of Park Jae-sang’s Gangnam Style” in their life, here you go!

-SwitchFlip Media

psy-gentleman pink





Lupe Fiasco: Bitch Bad

Happy Friday Earthlings,

Lupe Fiasco is at it again with this very clever video for his new single “Bitch Bad” off of the highly anticipated album Food & Liquor II.  The new album (scheduled to hit online and physical stores Sept 25th) is his fourth major label release, yet still serves as the proper marketing sequel to his critically acclaimed debut album Food & Liquor.  Lupe states in an interview that F&L2’s subtitle is really the album’s moniker (Great American Rap Album Pt.1).  Slated to be a double album initially, a Great American Rap Album pt. 2 will follow up in early 2013.  At any rate, the new single’s lyrics chronicle the complex view of the word “bitch” and how it pertains to women in various context.  Video director Gil Green stories the dichotomy in “Acts”, as if it is a film or play dipped in black diaspora and self degradation.  Lupe commands the listener and viewer to “think” about the strong message without being overtly preachy.  Although the racy content of “Bitch Bad” has met mixed critical reviews, it’s wonderful to witness true Hip Hop resurrected in a thought provoking format.  Cheers to Lupe Fiasco for always riding the fine line of entertainment with food for thought.  Let us know what you think about the video and it’s content.

-SwitchFlip Media

Talib Kweli: Push Thru (ft. Kendrick Lamar and Curren$y)

Whatitdo Wurld,

Talib Kweli (1/2 of Black Star) is back with a new single “Push Thru” from his upcoming solo album Prisoner of Conscious due late summer/early fall.  The Brooklyn MC (widely known as a leader of “conscious rap”) has had loads of critical acclaim and collaborations with music industry heavyweights.  However, it seems his deep legacy of work with Mos Def, Hi-Tek, Kanye West, Just Blaze, Will.I.Am, Pete Rock, Madlib, Ahmet Zappa, etc. have yet to establish him as one of the top 20 commercial successes in the genre.  Even Jay-Z praised his skills in a verse on The Black Album stating that if thoughtful lyrics were enough to be at the top then “…I’d probably be lyrically Talib Kweli.”  Regardless of top tier commercial gain from the music, Talib has focused on bringing thought provoking and clever wordplay which upholds the true definition of a real MC.

He’s been included in Complex Magazine’s 30 Best Rappers in Their 30’s.  As a solo artist, he has branched out into all types of styles and genres, including a tribute to Nigerian musician Fela Kuti.  Now armed with his own label Blacksmith (which includes artists Jean Grae and Strong Arm Steady), he’s pushing the boundaries of conscious rap with the new mainstream leaders of the thought school such as Kendrick Lamar & Jay Electronica.  Peep the video for “Push Thru“, as it takes you on a tour of each emcees hometown and how their verse pertains to their respective cities.  Let us know who you think had the best verse!

SwitchFlip Media 

PS: As a bonus, here’s the first single from the new album produced by Oh-No titled “Distractions” released this past winter.  #SwitchflipCertified

Miike Snow: The Wave

Hola Personas,

Check out the latest Miike Snow video “The Wave” from their new album Happy To You.  This highly anticipated sophomore full-length hit cyberstores this week (March 13th).  The eclectic trio is currently supporting it by kicking off their road trip and rocking live at SXSW in Austin, TX.  Swedish director Andreas Nilsson gets apocalyptic in theme on this one.  You can catch them on St. Patty’s Day in Vegas, or peep a local show in your town as they tour North America beginning this month.

-SwitchFlip Media